Author Archives: Gaslight Creative

6 Years & Growing Strong!

As we celebrate our 6th anniversary here at Gaslight, things are getting as busy as ever. Just over a year ago, we moved into our office building at 713 West St. Germain Street, Suite 200. In that time we’ve already began to outgrow our current space and we are happy to announce that we have taken […]

Marketing Tactic #68: Branding Your Business Through a Community Event

Hosting a community event is a great way to promote your business, and at Gaslight, it’s our favorite marketing tactic. Not only because we enjoy hosting gatherings, but because it also gives us a unique opportunity to demonstrate our creativity. How so, you ask? Let’s use our most recent event, St. Cloud Area Chamber of […]

After the Hack: Getting back to business as usual

Hacking was the hot topic again this weekend when several websites reported having political messages posted on their home pages. Our good friends at Third Street Brewhouse had their site affected and they are working with their web hosting company to get their site back up and running as quickly as possible. At Gaslight Creative, […]

The Projects Behind the Awards

Niven Morgan – For Him Packaging Gold Addy Award Winner, Judges Choice Award Winner Dallas-based fragrance designer Niven Morgan enlisted Gaslight Creative to create a packaging design that would revitalize his For Him line of men’s shaving and facial care. Senior graphic designer Amy Imdieke expanded on the company’s current brand while creating a distinctive […]

Gaslight Co-Founder 2015 Award Winner

  Gaslight Creative’s Co-Founder, Kelly Zaske, Recognized as Outstanding Member of Advertising Community by American Advertising Federation. (ST CLOUD, Minn.) – Gaslight Creative co-founder Kelly Zaske was recently honored with the American Advertising Federation (AAF) Silver Medal Award, an honor that celebrates an outstanding member of the local advertising community. Zaske received the honor at […]

Patriotic Marketing

‘Tis the season – fireworks, hot dogs, bald eagles, and apple pies. Patriotic holidays, such as Independence Day, Veteran’s Day, Memorial Day, and even the Olympics provide companies with the perfect opportunity to build brand loyalty with consumers. However, for many companies, patriotic events are an excuse to capitalize on the holiday without putting any […]

Los Interns

We are approaching our big ol’ 5-year anniversary, and since we started, our methodologies and approach have changed with time. Since the beginning we have always had the pleasure of welcoming interns and offering industry experience. Being an intern is bloody hard, seriously! You are most likely to be given work that none of the […]

Our Brewing Adventure

Last week, Kelly and I spent the week in Denver attending the Craft Brewers Conference, our first international trade show. Although we have sent quite a few clients to their own trade shows, we had little experience of our own. We were thrilled as we boarded the flight to Denver, thinking everything would go off without a […]

What I Didn’t Learn in College

Nothing prepares you for life quite like your first job. I am very proud of my alma mater and I garnered many necessary skills to help me grow as a future professional. But there are so many things you learn on the job that college does not train you for. The transition from college life […]

LinkedIn Bootcamp

Facebook and Twitter are often considered prime real estate amongst the vast wilderness that makes up our social media landscape. It’s easy to see why – they have the largest reach with Facebook boasting 1.1 billion (yes, with a ‘B’) active users, and 243 million monthly active users for Twitter. Undoubtedly, Facebook and Twitter can […]